Search Engine Optimization (SEO)

Search engine optimization is a method by which a website or webpage is attempted to show search engines first in the search or search results list. SEO is not a single job, but in many ways a method involving different types of work, is called coherent method. Search engine optimization is the full form of SEO.

SEO is typically two types. Such as: 1. Natural or organic SEO and 2. Paid SEO. Natural or organic SEO is the free SEO method. If you do SEO in this way you will not have to pay any money to the search engines. But it will take some time to get your website search result.

Usually a search engine's web crawler or search robot or search spider almost always spends a webpage on another webpage and similarly from one website to another website. This robot or Spiderman or crawler collects various information and delivers specialized categories and displays the search engine on the search engine results page according to the user's searched word or phrase. This crawler emphasizes various topics.

Search engine optimization is also useful for webmasters as well as for those who freelancing, it may be useful for the search engine optimization in Freelancing Marketplace, web site design, article writing and web development are also given the importance of SEO experts. Basic concepts for webmasters will be left behind, but the general knowledge about those who want to do professional work should be as good as that, deeper issues should be kept in good shape so that they can work well.

The subject can be classified into two parts. One of them is On-page Optimization and another is Off-page optimization.

On-page optimization refers to changes in the website, making search engine friendly and off-page optimization. It means to make search engines friendly to the outside of the website.

Notable among on-page topics:

• ·         Website title or name
• ·         The website's meta description or description
• ·         Matte keyword tag of website
• ·         The title or name of the photographs used on the website
• ·         Alert tag of the pictures used on the website
• ·         Captions of pictures used on the website
• ·         Interlinking on various pages of the website
• ·         External links to websites with other websites
• ·         Connected word etc.

Notable among off-page topics:

• ·         Social Bookmarking
• ·         Comment Backlink
• ·         Forum Posting
• ·         Guest/Blog posting+ Article submission
• ·         Web 2.0 creation
• ·         Directory submission
• ·         Social media sharing etc.

These issues make sure that the website appears to be the main function of SEO as it appears to the search engines. Apart from this, SEO is also working through submissions or surrender of websites to various search engines, advertisements placed on various potential websites, or transactions. Recently, search engines provide the rank with the importance of social platform of any webpage or website. In this case, the more advanced web pages or social platforms on the site are more likely to stay in the search engines early.